Meet Our Team
We come from different sectors, and have the expertise to help you build a great enterprise.
Management and Advisory
Demetrius Yuen - Director of Programs
As one of the founding directors of SOW Asia for a few years, Demetrius had the desktop view of young companies that wanted to do good. He is now on the front line as the Director of Programs in helping these young companies directly to grow with the hope that they will continue to make positive impacts to the society in the years to come. He does this by bringing his experience in fundraising, entrepreneurship, board directorship, non-profit, restructuring and mergers and acquisitions from various organisations such as start-ups, investment banks, private equities, international and listed corporations. Demetrius graduated from Boston University, the University of Southern California and the Ivey Business School at the Western University, Canada in various degrees and program.
Moon Kim - Senior Advisor
Moon founded Peony Investments, a Hong Kong-based investment and advisory firm providing strategic and financial advice to green businesses in Asia Pacific, and also works with Spring Capital on Chinese cleantech investment opportunities as their Venture Partner.
Moon has almost 20 years of experience in the energy and environmental sectors serving in roles ranging from venture capital/growth equity investment, entrepreneurship, investment banking, strategic consulting, and engineering. Prior to founding Peony Investments, Moon ran Nomura’s principal investing business in cleantech across Asia and worked at DFJ Element Ventures based in Silicon Valley. She is currently serving on the Board of Directors at a small-hydro company based in Shenzhen and has also served on the Board of Directors at a solar energy company based in Delhi. Moon earned her BS in Environmental Engineering from Harvard University and an MBA, with a major in Finance, from the Wharton School of the University of Pennsylvania.
As Senior Advisor to the SOW Asia team, Moon provides advisory support in fund raising, investment opportunity sourcing and execution, and portfolio management.
Michael Tang - Senior Advisor
Mike is the CEO of The Location Company and Director of Queclink Wireless Solutions Ltd. (Shanghai) and Artemis Telematics Ltd. For five years, Mike served as a Board member of SOW Asia and still serves as Advisor. He also serves as a Board member of HK Recycles. Mike holds a degree from City University of London.
Kersten Hui - Senior Advisor
Kersten is the Vice Chairman of Infinity Group. He is responsible for a wide range of projects including: investment analysis, transaction structuring, financial modeling/forecasting, business development/sourcing, due diligence and investment monitoring. He is also responsible for the origination and execution of investments across the region and development of new investments, capitalizing on Infinity's extensive networks in the market. He is the board member of Power Paper.
Kersten is an investment professional with over 22 years of experience in the corporate M&A, private equity investment, property investment and corporate development arena and ranging from Internet start-ups to infrastructure projects, FMCG and Business activities covering primarily China and Hong Kong. Prior to joining Infinity, Kersten was a Partner at Stone Drum Capital, a company focused on the private equity secondary markets in Asia. He also serves as the Co-Chairman of Youth Innovation and Development Alliance (YIDA).
Kersten has a Master of Business Administration (MBA) from Washington State University and a BSc in Business Administration from Lewis Clark State College.
Prudence Wong - Program Associate
Prudence implements and supports the running of SOW Asia's accelerator program to assist young businesses to grow successfully with a scalable impact. Previously, she has worked in an international financial institution in Hong Kong as a Trade Support Officer. She managed the trading operations to support Equity Derivative traders in their trading activities. Prior to her time in banking, she worked in a charity headquartered in London that also partners with a social enterprise. She supported the functions of Finance, Fundraising and Events departments within the charity. She recently cycled 300 km in three days around southern Taiwan in a team of 25 cyclists to raise HKD 2 million collectively for a charity in Hong Kong. Prudence graduated from Imperial College London and Brunel University of West London.
Emily Leung - Program Administrator
Emily serves as the Program Administrator at SOW Asia. She has served SOW Asia in various capacities for over 7 years providing bookkeeping and general administrative support.
Mandy Lee - Communications Associate
Mandy is responsible for managing SOW Asia's social media channels and liaising with Program Team. In her short but highly compact career, she has worked in one of the leading magazine companies, responsible for writing feature articles and managing social media platforms. Also, she has worked as local news and financial news reporter in Metro Broadcast. She is passionate about travelling, meeting new friends and understanding different culture. She once organised an one-month summer camp for youngsters in Norway. Mandy graduated from journalism school of Hong Kong Baptist University and was an exchange student of Waseda University for a semester.
Volunteers and Ambassadors
Wendy is a master student major in Investment management at The Hong Kong University of Science and Technology . She graduated from Beijing Institute of Technology and Henley business school of University of Reading in 2017. With internship experience in investment banking of China Merchants Securities, auditing in BDO and finance management in a real estate investment company, she is enthusiastic about public welfare and environmental protection.
Tiffany is a penultimate year student, studying Global Business and Economics at The Hong Kong University of Science and Technology. She has interned as a Business Development Assistant in a start-up online marketing company during her freshman year and a Human Resources Assistant in Sun Hung Kai Properties Limited in the following year. She is enthusiastic and looks forward to contributing to the consulting industry with her knowledge of previous experience. Besides, she loves to travel and has studied in Hong Kong, the United Kingdom, and the United States.
Derek is a history student at The University of Hong Kong who previously served University Hall Students’ Association from 2016 to 2018, first year as Current Affairs’ Secretary and second year as Chairman. In 2016, he organized an international internship program in an international foundation for university students in Hong Kong. He is passionate about learning new things and meeting new friends. He loves playing lacrosse and travelling. He once had a round island tour to Taiwan alone for 13 days.